- Product updates
10 August 2016
Live: CxMailChimp – Use the results from MailChimp to take the next commercial step
Recruitment and Marketing are increasingly being combined to achieve the best results. Marketing automation is the ideal approach for making your message more relevant. The underlying principle of marketing automation is to optimise the journeys of candidates and customers.
One of the Marketing Automation tools in the Carerix platform is the integrated professional e-mail system called MailChimp. Fully compatible within your Carerix workflow. On the one hand, this interface offers you an insight into customers and prospects who are interested in your services. It also shows you candidates/freelancers who have read your newsletter and which specific topics interested them. The goal is to use enriched information to realise the ultimate match.